We provide critical assessments for journalists covering reputational crises that are currently in the news media.

The assessments are directed at what the organisation/s can do better, both from an academic and practical standpoint.

We provide this service for free with the aim of encouraging organisations to respond better to reputational crises and put their best foot forward. Contact us now for assessments or interviews on a current reputational crisis.

It is not enough to just appear to be better. We all have the potential to be the best.